一汽丰田制定了为期三年的“内部构造改革期”，将2016年定为“巩固基盘”的一年。一汽丰田2016年全年累计销售新车 65.88万辆，同比增长6.6%，超额完成年销目标。2017年，一汽丰田将以更积极的姿态抢占市场份额，力争完成2017年”67万辆必达，挑战70 万辆“的目标。2016 年一汽丰田成功完成了“巩固基盘”的中期目标，全年累计销售65.88万辆，同比增长6.6%，超额完成其63.24万辆的年销量目标。进入“三年规划” 的最后一年，一汽丰田将以更积极主动的姿态抢占市场份额，完成2017年”67万辆必达，挑战70万辆“的目标。在单车型方面，卡罗拉依然是依然是一汽丰田的主销车型，2016年12月，卡罗拉车系销量为3.11万辆，全年累计销量达到32.18万辆，占一汽丰田总销量的49%。另外值得一提的是，卡罗拉混动版全年销量更是突破4万辆。2016 年全面升级的全新RAV4荣放，自上市后销量也一直持续走高，月均销量超过1.3万辆，全年累计销量完成12.39万辆。在小型车领域，威驰车型在 2016年取得了11.83万辆的总销量。此外，一汽丰田旗舰全新皇冠也表现亮眼，完成3.46万辆的全年销量佳绩，并呈现出强劲的上升势头。

 

FAW TOYOTA Sales Increase 6.6% in 2016, 700 Thousand Challenge in 2017

FAW TOYOTA has made a three-year "internal structure reform period" and set 2016 as the year of "base consolidation". In 2016 the annual total sales of FAW TOYOTA were 658 thousand and 800 new vehicles, an increase of 6.6%, exceeding the annual sales target. In 2017, FAW TOYOTA will take a more active attitude to seize market share and strive to achieve 670 thousand sales in 2017 and challenge 700 thousand cars.

 

In 2016, FAW TOYOTA successfully completed the medium-term goal of "base consolidation", the annual total sales were 658 thousand and 800 vehicles, an increase of 6.6% from a year earlier, over fulfilled the year sales target of 632 thousand and 400 units. Entering the last year of "three year plan", FAW TOYOTA will take a more proactive stance to seize market share, complete the goal that sales 670 thousand cars in 2017 and challenge 700 thousand cars.

 

In terms of single models, Corolla was still the main sales model, in December 2016, sales of FAW TOYOTA Corolla reached 31 thousand and 100 units, the annual total sales reached 321 thousand and 800 units, accounting for 49% of total sales of FAW TOYOTA. In addition, it’s worth mentioning that annual sales of Corolla Hybrid broke through 40 thousand vehicles.

 

After a comprehensive upgrade in 2016, sales of new RAV4 Jung have been rising since listing, the average monthly sales exceeded 13 thousand and the annual total sales reached 123 thousand and 900 vehicles. In the field of small-size cars, Vios models achieved a total sales of 118 thousand and 300 vehicles in 2016. In addition, FAW Toyota’s flagship brand new Crown also made a great performance, completed 34 thousand and 600 annual sales, showing a strong upward momentum.