2017年,北京现代即将迎来15周年,也是北京现代从800万用户基础,迈向千万用户级别的重要一年。按照北京现代年初发布的目标,其将冲击125万销量。在今年上海车展,北京现代将发布一款SUV和一款中高级轿车。另外,北京现代今年下半年将有三款新车上市。北京现代今年设定的品牌目标包括推出一系列新车型,其中有紧凑车型悦动,一款新的小型车和新款SUV车型。SUV占比能够超过30%;T动力车占比超过30%。新能源车销量达到3000台和IQS、VDS、SSI、CSI等相关服务和质量的成绩保持行业前三。2017年北京现代保持排名第四的地位。2017年销量125万,同比增长10%。在今年上海车展北京现代全新SUV和一款中高级轿车将正式亮相。其中,轿车为年度款名图,SUV或为全新ix35,两款车型随后也将在年内推出。除悦纳RV、刚刚上市的全新悦动以及上述两款车型外,北京现代还将推出3款车型。包括三季度上市的全新小型轿车——瑞纳(重庆工厂投产)、悦纳纯电动版和新款索纳塔九。今年首月,北京现代取得了8万辆的批售销量成绩,同比增长6.4%。2月份继续保持增长趋势,批售销量超过6万辆,同比增长12.8%。今年1-2月,北京现代累计销量已达140,093辆,同比增长9.05%。,“D+S”战略车型取得了很好的市场业绩,占整体销量的50%。渠道建设方面,北京现代今年将再开发300家门店,网点总数增加至1000家。
Beijing Hyundai’s Releases its 2017 Plan, with Many New Models being Launched
Beijing Hyundai will welcome its 15th anniversary in 2017. According to its target released at the beginning of year, it will sprint for 1.25m units' sales volume this year. It's also revealed that a SUV and middle-and-high-level car will be released on Shanghai Auto Show this year. Besides, it will also launch three new models at the latter half of year.
Beijing Hyundai sets its 2017 brand target, including the launch of a series of new models such as compact car Celesta, a new small-size car and new SUV models. SUV and Turbo-charged vehicles sales will comprise more than 30% of the total respectively. Alternative energy vehicles will sell more than 3,000 units. Performances of IQS, VDS, SSI and CSI keep ranking top three in the industry. It will also keep ranking top 4 brands in Beijing area, with the sales target of 1.25m units in 2017, increasing 10% year-to-year.
Annual version Mistra and new ix35 will be launched in Shanghai Auto Show this year, followed by other two models. Apart from the newly launched Verna and Elantra, it will also launch three other models including Verna, BEV Verna and New Sonata 9.
Beijing Hyundai sells 80,000 units in January, growing 6.4% year-to-year. It keeps growing with wholesales volume exceeding 60,000 units, increasing 12.8% year-to-year.Beijing Hyundai has a total sales volume of 140,093 units from January to February, increasing 9.05% year-to-year. It seems that the “D+S” strategy models have performed well, accounting for 50% of total sales. Another 300 selling shops will be opened this year to achieve a total of 1,000.