吉利在安全技术上的目标是在2025年实现“没有人因为驾乘新款吉利汽车而导致重伤或死亡”。此外，对轻量化、排放等都有明确的目标。5月10日，吉利汽车正式宣布启用杭州湾研发中心，在现场发布了 “iNTEC人性化智驾科技”技术品牌，并宣布将每年的5月10日设为吉利汽车技术开放日。“吉利的目标是，2020年销售200万辆。”在当天的技术开放日上，吉利集团总裁安聪慧表示。吉利是目前发展势头最好的中国品牌之一。2017年1-4月的累计销量为36.5万辆，同比增长约94%。截至目前，已完成全年百万销量目标的37%。但这显然不够。“中国品牌要成功，要获得市场认可，没有捷径可走。”安聪慧认为 ，中国品牌只有技术创新才能把握行业话语权，重塑市场格局，助推产业转型升级和汽车强国梦的践行。从上海车展发布的新技术和车型就可以看出，各大车厂都在对技术进行升级。但吉利始终一直将技术至于更重要的地位。数据显示，车企的研发费用通常占销售总额的5%到10%， 吉利汽车的这一比例长期接近20%。当很多企业将主要精力花在SUV上，吉利先行在轿车市场上取得突破。安聪慧认为，只有轿车做好，SUV才能做好，因为前者的竞争更激烈，“相同的造车成本，SUV的定价可以高于轿车，这说明，在轿车领域取得成功难度更大。”
Geely arranges “technological brand” layout by lifting the independence of intelligent driving business
Geely sets its 2025 safety and technological target that no one will die or be badly hurt by driving a new Geely model. It also sets explicit target on light weight and exhaust emission.
Geely Auto announced to use Hangzhou Bay R&D center on May 10th, releasing “iNTEC humanized intelligent driving” technological brand and setting May 10th as Geely open day, which is just the “Chinese brand day”.
An Conghui, President of Geely Group, said on the open day that, “Geely aims to sell 2m units in 2020.” As one of the fastest-growing Chinese brands, Geely has a total sales volume of 365,000 units from January to April in 2017, increasing 94% year-to-year. Till now, it has accomplished 37% of total annual target.
But it is not enough. “There is no shortcut for Chinese brands to win market recognition.” An said. Only by technological innovation will Chinese brands reconstruct market structure and realize Chinese dreams. In fact, auto companies are competing to upgrade technologies, seen from the new technologies and models on Shanghai Auto Show. But Geely always puts great importance in technologies. Data shows that Geely’s R&D fees account for 20% of its annual sales volume for a long time, compared with 5% to 10% in other auto companies.
Currently, most auto companies are competing for SUV models, while Geely is trying to make breakthroughs in car market. An Conghui believes the success in SUV market relies on the good performance in car market. “Price of SUV models are higher than cars when they have the same costs, showing that it is more difficult to make success in car market.”