沃尔沃汽车于近日宣布，旗下的高性能车部门Polestar（北极星）正式成为沃尔沃的独立子品牌，定位于电气化全球高性能汽车公司，这也标志着沃尔沃正在进入的转型的最新阶段。网通社从沃尔沃官方了解到，这一全新子品牌成立后，所生产的车型将不再使用沃尔沃的LOGO，而是悬挂专属于Polestar的全新标识。2010年，Polestar发布了第一款市售车型Volvo C30 Polestar概念车。到2015年，Polestar被沃尔沃全资收购，成为集团旗下的高性能部门。此时，沃尔沃S60/V60 Polestar车型的销售也拓展到了13个国家和地区，并且以限量形式发售。为了推动沃尔沃品牌的发展，2017年6月21日，沃尔沃汽车宣布Polestar正式独立成为一个子品牌，此后将不再使用沃尔沃的LOGO，而将悬挂自己独立的Polestar标识。这一举动让沃尔沃集团建立一个真正有差异化的独立品牌，并大力推动Polestar未来的发展。与此同时，沃尔沃宣布，原沃尔沃汽车集团设计高级副总裁托马斯·英格拉特（Thomas Ingenlath）将担任Polestar首席执行官的职位。2006年他开始在大众设计中心任设计总监，负责大众集团旗下所有品牌的设计工作。随后在2012年，托马斯·英格拉特来到沃尔沃汽车公司，担任设计高级副总裁至今。在2016年9月2日开幕的成都车展上，沃尔沃宣布新款S60/V60 Polestar在华上市，官方指导价分别为60.69万元和63.69万元，北极星正式进入中国市场。作为性能版车型，S60/V60 Polestar在外观方面装配了运动套件以及独特的车身颜色。动力方面搭载一台Drive-E系列2.0升双增压（涡轮+机械）直列四缸发动机，未来还将增搭插电混动系统，传动系统匹配的是八速手自一体变速箱。
Polestar Officially Became Volvo's Independent Sub-brand with New LOGO
Volvo has recently announced that its high-performance car Polestar officially became Volvo's independent sub-brand, which is an electrification global high-performance car company, it also marks that the Volvo is entering the latest stage of transition. Info Agency learned from the Volvo official that after this new sub-brand is established, the production of new models will no longer use Volvo's LOGO, but will use Polestar's new logo.
In 2010, Polestar released the first commercial Volvo C30 Polestar concept car. By 2015, Polestar was acquired by Volvo, becoming a high-performance sector of Volvo. At this time, the sales of Volvo S60 / V60 Polestar models also expanded to 13 countries and regions, with an limited form.
In order to promote the development of the Volvo brand, on June 21, 2017, Volvo announced Polestar officially became an independent sub-brand, then it will no longer use Volvo’s LOGO, but will hang their own independent Polestar logo. This change allows the Volvo Group to establish a truly differentiated independent brand, and vigorously promote the future development of Polestar.
At the same time, Volvo announced that the original senior vice president of Volvo design Thomas Ingenlath will serve as chief executive officer of Polestar. In 2006 he began to be responsible for all the brand design work of Volkswagen. Then in 2012, Thomas Ingenlath came to Volvo Group and served as senior vice president of design by now.
In the Chengdu Auto Show on 2nd September 2016, Volvo announced the new S60/V60 Polestar listed in China, the official guidance price were respectively 606,900 Yuan and 636,900 Yuan, Polestar officially entered the Chinese market. As a performance version model, in the appearance , S60 / V60 Polestar is equipped with sports suite and it has a unique body color. In terms of power, S60 / V60 Polestar is equipped with a Drive-E series of 2.0 liter double pressurized (turbo + mechanical) inline four-cylinder engine, in the future plug-in hybrid system will also be added, while the previous system is 8-speed manual gearbox.